FOR IMMEDIATE RELEASE: September, 2017
Lauren Boritzke, Climate Generation
Climate Generation Joins a New “Social Giving” Movement that Taps Donations of Earned Interest on Donors’ Bank Accounts
MINNEAPOLIS—Climate Generation joins 32 forward-looking Minnesota charities participating in a new approach to fundraising offered by Interest for Others Foundation (IFOF). IFOF, a Minnesota-based 501(c)(3) nonprofit, has developed a “social giving platform” that allows bank customers to easily donate earned interest directly to a charity of their choice, including Climate Generation.
While the annual earned interest on any given financial account is often small, collectively these sums can add up to billions of dollars a year. By joining together, donors can turn small change into big change for the charities they love, which is IFOF’s mission.
“We’re excited about the potential impact this has for new and current supporters to engage in solutions to climate change by directly supporting us in an ongoing way,” says Nicole Rom, Executive Director of Climate Generation.
“We’re very proud to include Climate Generation in our inaugural group of charities,” says Mark Greene, CEO of Interest for Others Foundation. “Together, we are building a growing movement of online giving that’s proving especially attractive to first-time and younger donors. Our partnership with Climate Generation is truly advancing the frontiers of philanthropy.”
In addition to Minnesota, Interest for Others is registered as a nonprofit in North and South Dakota. The cause, with its call to generosity and community spirit, has also attracted legislative support. The Interest for Others Act was introduced in the U.S. House of Representatives in 2016 & 2017, with the aim of providing tax incentives for donors and reduced administrative burdens for financial sponsors.
Climate Generation: A Will Steger Legacy empowers individuals and their communities to engage in solutions to climate change. Building on the experience of our founder, polar explorer, educator and climate advocate Will Steger, Climate Generation works with educators, youth and the general public to build climate literacy and action, using a solutions-oriented approach. For more information, visit climategen.org.
About Interest for Others Foundation
Founded in 2014, Interest for Others Foundation encourages generosity and community spirit by giving bank customers an easy way to donate earned interest to charities they love. The premise is both creative and simple: the aggregation of earned interest—typically small dollar amounts—can significantly increase charitable giving throughout the United States. The Foundation’s online giving platform can be accessed at InterestforOthers.org/GiveNow.
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